SALLY GOODSELL MAKES HISTORY WITH BYZANTIUM

London, UK. 4th February, 2000. Byzantium.com has chosen Sally Goodsell to provide public relations and marketing services for its HyPhone e-CRM product. "I recognise the value of Sally Goodsell's role for Byzantium and have always been impressed by her professionalism. I count myself lucky to have her acting for us" comments Graham Duncan, founder and CEO of Byzantium "Sally Goodsell was chosen for her proven track record, and contacts with the UK and American press, analysts and distributors."

HyPhone humanises the way businesses and customers communicate via the web. It uses text chat, voice and multimedia collaboration to create an environment which rapidly turns browsers into buyers. "HyPhone heralds the democratisation of call centres, which have historically carried a high ticket. It dramatically increases sales in the largest and most sophisticated call centres, but the pricing means that e-CRM is no longer out of reach for one-person companies or departments who need to run their own call centres - even from their cars" comments Graham Duncan, Byzantium's founder and CEO.